Giclée
Giclée (zhee-klay) is a French word that means a spray or a spurt of liquid, probably derived from the French verb "gicler" meaning "to squirt". Giclée images are generated from high resolution digital scans and printed with archival quality inks onto various substrates including canvas, acid free watercolor paper, and photo-base paper. The giclée printing process provides better color accuracy than other means of reproduction.
Giclée prints are advantageous to artists who do not find it feasible to mass produce their work, but want to reproduce their art as needed, or on-demand. Once an image is digitally archived, additional reproductions can be made with minimal effort and reasonable cost. The prohibitive up-front cost of mass production for an edition is eliminated. Archived files will not deteriorate in quality as negatives and film inherently do. Another tremendous advantage of giclee printing is that digital images can be reproduced to almost any size and onto various media, giving the artist the ability to customize prints for a specific client.
Whitmore uses state-of-the-art imaging equipment and profiling technology, and has been designated as one of the few full service giclée printing specialists in the regions. No wonder the Navy asked us to handle the reproductions of all of the Chiefs of Naval Operations that line the walls of the Pentagon.
